Marketing & Activations Manager

Staysure Group • Northampton • Marketing & Advertising
Full-time Mid

Description

💷 Salary: up to £55,000

🏢 Work Life Balance: Hybrid, travel to Northampton or London occasionally (2 times per month)

✈️ Candidate Journey: Our goal is to reply to applications within 3 working days. Additionally, we make sure to acknowledge, evaluate, and respond to all applications as a way of showing our appreciation for your time and effort in applying to us.

We’re looking for an enthusiastic, commercially savvy Marketing & Activations Manager to bring our brand to life through compelling campaigns and standout activations.

This role is all about turning strategy into action, connecting our travel insurance brands with customers in meaningful, memorable ways across the channels and moments that matter most. If you enjoy variety, momentum, and making things happen, this is a role where you’ll thrive.

You’ll work across a broad marketing remit, from delivering integrated campaigns to activating high-profile partnerships, including our Legends Tour golf sponsorship, ensuring every touchpoint is on-brand, compliant, and commercially effective.

⭐ What you’ll be doing

Campaign & Activation Delivery
• Plan and deliver integrated marketing campaigns across Staysure and Avanti.
• Own the end-to-end delivery of marketing activations, from concept through to execution and post-campaign evaluation.
• Ensure all activity aligns with brand guidelines, regulatory requirements, and commercial objectives.

Sponsorship & Golf Activation
• Support the development and activation of our Legends Tour Golf sponsorship throughout the year.
• Work closely with agencies and internal teams to maximise value from sponsorship rights.
• Create engaging, fan-focused activations that drive brand awareness, consideration, and conversion.

Cross-Channel Marketing
• Collaborate with ATL, digital, performance, CRM, and content teams to deliver fully integrated campaigns.
• Write clear, effective briefs to ensure high-quality output across the marketing function.
• Coordinate activity across owned, earned, and paid channels, adapting campaigns for different audiences, moments, and touchpoints.

Stakeholder & Agency Management
• Manage internal stakeholders, agencies, and partners to deliver high-quality marketing activity on time and within budget.
• Act as a central point of contact, ensuring alignment and smooth delivery across teams.

Measurement & Optimisation
• Track and evaluate campaign and activation performance against agreed KPIs, with a focus on marketing effectiveness.
• Use insight and performance data to inform future planning and continuous improvement.
• Support budget management and reporting across marketing initiatives.
• Leverage customer insight to deliver smarter, more effective campaigns.

⭐ What we’re looking for
• Solid experience in a broad marketing role, ideally within travel, insurance, or financial services.
• Hands-on experience delivering marketing campaigns and activations end to end.
• Exposure to sports marketing, sponsorships, or event-based activity, with an understanding of how to activate rights effectively.
• Strong organisational skills, with the ability to manage multiple projects at pace.
• A collaborative, proactive approach, comfortable working across teams and with agencies.
• Commercially aware, with a creative eye and a practical, delivery-focused mindset.

We’re assembling a diverse team, where skills, not checkboxes, reign supreme, regardless of race, religion, sex, sexual orientation, gender identity or disability.

Staysure Group welcomes all new starters with open arms, providing training, development opportunities, and great benefits.